The recent cancellation of the WASD expo has sent shockwaves through the UK gaming community, shedding light on the industry’s ongoing struggles. Once a vibrant showcase for British talent, particularly for independent developers, WASD’s demise reflects broader trends affecting gaming events nationwide.
This year’s WASD expo, typically held in London every April, has been called off as its organizing body entered liquidation. Co-founder David Lilley cited increased operational costs and declining demand for exhibition space as key factors contributing to the decision.
Lilley expressed regret over the situation, acknowledging that the event played a significant role in nurturing the indie and creator community.
The cancellation follows months of uncertainty, with speculation about WASD’s future growing after its website disappeared from public view shortly after the 2024 expo. Many within the industry have voiced their disappointment. James Lightfoot from Lightfoot Bros Games, who was set to showcase his game Sleepytime Village, expressed sadness over the loss of such an important platform. Similarly, Dave Gilbert, founder of Wadjet Eye Games, labeled the expo as “an amazing showcase for everything the UK game scene has to offer.”
WASD was launched in 2021 in response to the closure of EGX Rezzed, another event that focused on smaller games and their developers. Over its brief history, WASD not only provided a venue for indie games but also featured major titles like Street Fighter 6 and Vampire Survivors, alongside insightful talks from industry leaders.
The cancellation comes amid a challenging landscape for in-person gaming events across the UK. The Insomnia Gaming Festival—considered the country’s largest gaming expo—was also shelved this September due to layoffs at its organizing company, Player1 Events. While EGX did occur this October, it was held in conjunction with MCM Comic Con rather than as an independent festival.
The past two years have seen significant layoffs at major companies like Microsoft and Sony following a period of unprecedented growth during the COVID-19 pandemic. According to Rachel Watts, a games journalist and co-host of the Indieventure Podcast, these developments suggest a shift toward digital announcements rather than traditional events.
As the gaming industry grapples with these changes, stakeholders must consider new strategies to foster community engagement and support emerging talent in an evolving landscape. The future remains uncertain; however, adaptability will be key to navigating these turbulent times.
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